Number
04.02.01
Division
Marketing and Communications
Date
August, 2014
Purpose

This Policy governs documents (Web pages) appearing on the World Wide Web from ý Web servers.

Both Official and Unofficial University Web Sites, as defined below, must comply with all copyright laws of the United States, all other applicable local, state, and federal laws, and applicable policies, rules, and guidelines of ý, including those defined herein.

The dominant theme of any Web site, whether an Official or Unofficial University Web Site, must not appeal to prurient interest to the average person applying contemporary community standards.

This Policy will be periodically revised in response to pertinent legal and/or technological issues in consultation with the appropriate entities.

Any questions, comments, or suggestions concerning this Policy should be addressed to the Office of Marketing and Communications (webmaster@uah.edu)

Policy

Official University Web Sites

  1. Official University Web Sites are defined as Web sites or Web pages created by University of Alabama in Huntsville entities including, but not limited to, its colleges, schools, departments, research centers, and administrative offices and purporting to represent ý.
  2. All Official University Web Sites must be approved by the vice president who has administrative oversight over the area represented by the Web site or by his/her designee.
  3. All Official University Web Sites must adhere to the minimum standards described below. These minimum standards are presented in conjunction with associated recommendations in the UAHWeb Guide at .
    • Display clear identification of The University of Alabama on the top-level pages of each Web site. The preferred means of identification is to display a UAH nameplate or wordmark.
    • Display a clearly labeled link on each Web page to the Web site's home page and to ý home page .
    • Display clearly labeled ownership information on each Web page in the form of a contact e-mail address, which may be supplemented by a contact name and/or telephone number. In unusual cases, a contact name and telephone number may be substituted for a contact e-mail address.
    • Display a clearly labeled disclaimer, link to a disclaimer, or link to the official University disclaimer at ý /copyright. Disclaimers used other than the official University disclaimer are subject to review and modification by the Office of the President. The following language is recommended: "Although the authors of this Web site have made every reasonable effort to be factually accurate, no responsibility is assumed for editorial or clerical errors or error occasioned by honest mistake. All information contained on this Web site is subject to change by the appropriate officials of ý without prior notice. Material on this Web site does not serve as a contract between ý and any other party."
  4. The appropriate administrative unit(s) that publishes information on an Official University Web Site is fully responsible for factually accurate content and currency of information. Web sites that contain out-of-date information may be requested to make the necessary corrections by the Office of Web Communications or by the appropriate vice president or his/her designee. Web sites failing to comply following such request may be unlinked by the Office of Marketing and Communications.
  5. All Official University Web Sites must present information using the highest editorial standards (spelling, punctuation, grammar, style, etc.). Web sites that contain editorial errors may be requested to make the necessary corrections by the Office of Web Communications or by the appropriate vice president or his/her designee. Web sites failing to comply following such request may be unlinked by the Office of Marketing and Communications.
  6. Any Official University Web Site desiring to conduct commercial activity, including receipt of online credit card payments, must receive authorization from the Office of the Vice President of Finance and Administration. This Office will review the Web site's plan, including the adequacy of transaction security, make recommendations on the type of electronic credit card or other process needed, and provide cost information. If the commercial activity involves receipt of online credit card payments, the Office will obtain a merchant ID, if appropriate, under the domain of the University's central credit card contract, and provide training on securing the data, as well as recording and depositing the funds on University records. Any Web site discovered to be in violation of this provision is subject to removal from the UAH domain.
  7. Links to commercial entities must be related to the University's missions of research, teaching, and service and must not imply endorsement by UAH.
  8. All names used to represent the University must be official names recognized by ý, e.g., "ý" and "UAH." Except when referring to University of Alabama in Huntsville athletics, the use of "Chargers” is discouraged.
Procedure
For additional information or questions, contact the Office of Marketing and Communications, 256-824-6414.
Review
The Vice President for University Advancement is responsible for the review of this policy every five years (or whenever circumstances require).

Office of Marketing and Communications World Wide Web Policy